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Leslie See Wen Jin
Game & Entertainment Technology(GET)
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    Tuesday, July 29, 2008

    Tutorial 3& 4

    Assuming that you have been appointed as the new CEO of Youtube,discuss in your groups answers to this questions.

    What are the factors that lead to the extreme popularity of YouTube, especially with keen competition from other social network services like Wiki, Blogs and Facebook.


    Youtube has several advantages over other competitors. First of all, Youtube provides video sharing which other competitors does not. Network services such as Wiki,Blogs and Facebook only allows user to input text or image post. Youtube however has taken everything else to the next level, with video hosting and sharing, it captures a wider range of audience.

    The successfulness of Youtube can be seen clearly with MNCs using Youtube as a platform to reach out to their targeted market. E. g Nike uses Youtube to ad commercials about their products publicise their upcoming events.

    The second key advantage that Youtube has is the interaction between people. Youtube allows all users who sign up to leave comments on any videos. This has led to a large numbers of artist, professionals and students to post their works so as to receive feedback and improve the quality of their work. Unlike blogs or Wiki entries, which are just meant for reading, providing little or even no interaction between the users.


    The article discusses some downsides to YouTube. How would you deal with these issues?

    The downsides that Youtube are facing are copyright infringement and privacy.

    To deal with the problem of copyright I would suggest to sign an agreement with various companies so as to get consent to publish their videos or ads on Youtube. Furthermore those videos which violate copyright rules would be removed and the user banned from posting anymore videos in Youtube.

    As for privacy wise, Youtube would have terms and conditions stating that anyone who feels that their privacy has been violated can contact Youtube.Youtube would then do its best to solve their problems depending on the situation.

    What would be the future direction for YouTube?. Refer to the sections “Where is it going?” and “What are the implications for teaching and learning” for some ideas.

    The future of Youtube is promising with users posting their own videos and companies making use of it to advertise their products and services. Youtube has also become a place for talent hunting, various singers have made use of Youtube and made themselves popular, one such person is Marie Digby, posted a video of her signing and has thus came up with a album with a music company.

    Youtube also has a potential in expanding itself as an educational tool. Institutes can make use of Youtube to upload e-learning materials, as it provides free storage space, good bandwidth what’s more its free. Students can also make use of Youtube to do their research as there are videos on experiments and documentaries and even tutorials for them to browse.

    Hence Youtube can developed into a very efficient resource tool in the future for any individuals to post their own video, do research and upload ads.


    *The IRs are coming to town*
    8:27 PM


    Friday, July 18, 2008

    Week 8 Practical

    After browsing through www.talkingcock.com. I placed myself in different the following peoples shoes and try to think how they would feel after visiting this site.

    Singapore's Prime Minister:
    If I were the Singapore's Prime Minister, i would definitely not be pleased after reading the content throughout the site as most of them make fun of politics as well as policies that the government have implemented.E.g Increase in the number of ERP gantrees.Furthermore the website also portray a very bad image of Singapore to others.

    A Singaporean:
    If I were a Singaporean, my first reaction would be to laugh out loud at what the website has to offer and find for more interesting stuff in it.It would provide me with some laughter and jokes about living in Singapore and brighten up my day.

    A Foreigner working/studying in Singapore:
    If i were a foreigner in Singapore, my first impression would be that many Singaporeans are unhappy with the way they are living in Singapore and that the government is very strict in enforcing rules in Singapore.However i might also find Singaporeans to be humorous as they can come up with jokes or parody's about things they face in everyday life.


    *The IRs are coming to town*
    8:18 AM


    Saturday, July 12, 2008

    Week 7 Practical

    Wiki Entry

    Topic: Impact of Integrated Resort towards Singapore economy
    DONE BY: LESLIE SEE WEN JIN

    Introduction
    Integrated Resort, a project by the government that has brought about much controversy. There have been people arguing from both sides of the coin as of why a IR should or should not be set up. Particularly from religious communities who felt that the IR which includes a casino would bring about negative social impact of gambling. Nonetheless, the final decision has been made and the IR is set to be completed by 2009 by Las Vegas Sands. The IR’s casino would also be its very first in Singapore.

    Why the need to set up a IR?
    The question that ponders people’s mind would be why set up a IR all of a sudden? The main reason why the government wants to set up a IR is to promote tourism in Singapore. The government hopes that with the introduction of the IR, it would attract a large number of foreign tourists to Singapore to boost Singapore’s economy. Moreover it would also create jobs in the service sector and result in huge spin-offs for tourism-related sectors of the economy. And this will benefit Singapore in the longer term. The large amount of new attractions that the IR can bring is expected to draw many tourist over to Singapore thus increasing tourism in Singapore.

    Resources Used:
    johnlo.(2008,Febuaury 27). Resort Worlds; IR @ Sentosa.Forum discussion initiation.
    Message posted to
    http://www.myhometown.sg/Forum/tabid/84/view/topic/postid/2566/
    Default.aspx


    Summary of resource
    As of now the IR project is still in its developmental stage and is set to be completed by late 2009.Despite all the criticisms and objections to the IR, many believe that the IR would ultimately solve the tourism problem in Singapore. There is much to be expected of the IR, including high class beach resorts and hotels, various entertainment centers as well as the casino. The IR is expected to attract 10 million visitors and bring in 15 billion tourism receipts by 2015. In conclusion although some groups believe the IR would bring about negative social problems such as gambling, however the government has responded by introducing schemes which forbid low income groups to enter these casinos and tight security is guarantee to ensure safety in the IR. Hence I give my firm support to the introduction of IR as it would benefit the country’s economy greatly and what’s more we Singaporeans now have another leisure area to go to.

    Evaluation
    The source used is very detail as it provides a lot of valuable information of the IR. The website is actually a forum which allows individuals to share their views and thoughts of the IR. The particular member johnlo who post on the thread provides detail and relevant information of the IR.

    He also includes pictures to support his sources. The pictures provide are also accurate as they have been extracted from Resort World at Sentosa: http://www.rwsentosa.com/. This is a organizational website hence the information is therefore accurate and reliable and it is frequently updated. The facts and figures provided are also valuable and up to date.

    Overall, the website forum allows me to get a huge amount of information with realibilty and credibility from organizational websites.The different perspectives that i can get from different people about the topic also allows me to get a better idea of how the Ir would affect Singapore.


    *The IRs are coming to town*
    8:31 AM


    Tuesday, June 24, 2008

    Week 6 Practical

    Evaluation of resource

    Title of Internet Resource: Marina Bay Sands Internet Resource
    URL : http://www.arup.com/singapore/

    Purpose
    The aims of the website are clearly stated to promote the IR as a big hit to improve Singapore economy, what to expect of it and the company in charge of providing specialist services to it.

    Coverage
    The coverage of the site is to provide a preview of what to expect of the IR as well as to promote the company’s brand. The website is also comprehensive as it states all information clearly however the details are quite limited. Economy & tourism are main areas covered in this website. The website does not cover links to other relevant websites; instead it focuses more on the places of attraction in Singapore such as the Singapore Flyer & Marina Bay Bridge. Hence the links do not proved to be of aid to my topic of interest.

    Authority
    It is not a authoritative source as the words use are of very mild tone and not of great emphasis to promote the IR. However it does promote its company brands in various ways.

    Accuracy
    The facts in the website are accurate as the websites belongs to the company who has been awarded the right to provide specialist services for the IR. The source contains all facts and hence they were no biasness in the content. However it does promote it company brand in its content.

    Currency
    The information is up-to-date and well maintain as they are accurate after I have cross reference to other sources.

    Accessibility
    The site is easily accessible, no login or registrations are required and all information are available for free.

    Presentation and Arrangement
    The information are well presented with clear formatting, there are even pictures to help you to get a better understanding of what the content is talking about. There no site maps in the website. There is however a search engine in the website to help you to search for more information with regards to my topic.

    Usability
    The website interface is user-friendly and the content are well categorized and sort properly therefore I was able to find my information hassle freely.

    Overall
    My overall impression of the quality of the website is average.
    I considered it as average as the information are well presented and accurate however they lack in details and the website does not provide relevant links of the IR from other web pages.


    *The IRs are coming to town*
    8:29 PM


    Tuesday, May 27, 2008

    Practicals! done for week 4&5 are as follows.

    -Activity 1-

    1)Based on your research topic choose relevant keywords to search for relevant topics.
    i. http://www.getforme.com/previous2005/
    ii.http://www.arup.com/singapore/project.cfm?pageid=9434
    iii. http://en.wikipedia.org/wiki/Singapore

    2)Keywords used in my research.

    Singapore,tourism,integrated resort,impact.

    3)Variations to my keywords.

    i.Integrated Resort, Variation:IR,casino,resort

    ii.Impact, Variation:Benefits,advantages,disadvantages

    iii.Tourism, Variation Economy,tourist attraction

    4)Search phrases used in my research.

    i. Impact of IR on Singapore’s economy
    ii. Impact of setting up of casino and resort in Singapore
    iii. Benefits/Advantages/Disadvantages of IR in Singapore
    iv. Impact of IR on Singapore’s Economy.
    v. Singapore’s Integrated Resort as a tourist attraction.

    My research process table are as follows.

    Keywords used: Singapore,integrated resort,tourism,impact

    Search Engine: Google
    URL:
    http://www.getforme.com/previous2005/
    Number of hits: 593000 hits found.

    Meta search engine: IX quick
    URL:
    http://www.arup.com/singapore/project.cfm?pageid=9434
    Number of hits: 1,999,235 hits found

    Subject directory: Yahoo! Directory
    URL:
    http://en.wikipedia.org/wiki/Singapore
    Number of hits: 12 hits found

    Search Evaluation

    Comparing the search results all the above search facilities are common as they make use of the keywords to narrow down its search.I have also realised that meta search engine enables me to find more information as it has recorded more hits as of compared to subject directory.

    I found out that subject directory is relatively weaker in providing me information for my research ,as the resources found there are not very relevant and accurate as of compared to resources found form search & meta search engines.

    In the overall perspective i feel that search engines and meta search engines would proved to be more useful to me in my research due to the accuracy and relevant sources that it provides me.


    *The IRs are coming to town*
    7:57 PM


    Thursday, May 8, 2008

    -Post on E-Shopping Spree-

    Now although as mention this blog focuses on the IR i'm also going to discuss other issues so as to make things look not so dry and stucky.My practical for week 3.

    Here's
    a list of items from my E-Shopping Spree.I managed to get prices for the products from various marketing websites such as eBay and Yahoo Auction as well as form the related comapny sites.So here;s it lets go at.....


    #1.Sony PlayStation 3
    This is the latest console from Sony the PS3 it is one of the most advance gaming console out there.Man its pack with lots of good stuff in there.Various web market pages are selling brand new models ranging from $600-$800.





    #2.Nike Air Force 1
    One of my favourite pair of shoes that i hope to own, currently on eBay for $90.00.







    #3.Samsung K3 Music Player

    This was one of the more aesthetically designed MP3 player i have seen and it really caught my attention because of its sleekness.
    $180 on Yahoo! Auction
    .


    *The IRs are coming to town*
    10:14 AM


    Wednesday, May 7, 2008

    -Week 3 Practical-

    This are the research that i have done on my resources and they have been sorted out mainly into areas such as information,personal,advocacy and news.

    Resource 1:
    www.smartinvestor.com.sg


    Purpose of resource: Information

    This website provides clear and accurate information about the IR.The website provides evidence to support its content and it is a oraginzation drived website.

    Resource 2:
    http://genuir.wordpress.com


    Purpose of resource: Personal

    This resource is a personal website creadted by a individual.The website provides the author personal point of view with regards to the IR.The website is also not very serious as the language used is not very formal.

    Resource 3:
    www.ips.org.sg/events/casinos/papers/Winston%20Koh.pdf


    Purpose of resource: Advocacy

    This is a proposal found from the website ips.org. This proposal is meant to infulence the public point of view with regards to the IR.It intorduces the IR as a good way to boost tourism in Singapore.It also potray gambling in a positve point of view.Furthermore it mentions that the settign up of a IR is a good risk to take.

    Resource 4:
    www.channelnewsasia.com/stories/singaporebusinessnews/view/


    Purpose of resource: News

    A mass media website known as ChannelNewsAsia. It has an article on the IR and it states why the IR would boost Singapore tourism economy. The article does not really provide personal views instead it provides quotes or views from well known or influrntial people such as politician,
    presidents or high level executives.


    *The IRs are coming to town*
    12:27 PM